Blog

The Beating Heart of an Effective Social Media Campaign

boston-social-media-company

So you put a new business plan together for 2011. Whether your enterprise is big or small – and regardless of industry – you almost certainly discussed Social Media.

It’s the most talked about and misunderstood business activity around. It’s also one of the few business initiatives that companies are still spending on – for good reason. (more…)

Advantages of an Infrequent Blog Posting Schedule

boston-blogging

Blog posting is critical to the development of any site and is a huge part of the blog building process. It is a common assumption that the more frequently you post new blog entries the more the traffic you will attract. Although this assumption is absolutely true what we are discussing here is how an infrequent posting schedule can actually bring out the blogging best in you. After all is it not (more…)