MTV’s Upfront Campaign
BlueLuna was honored to once again be chosen to create MTV’s Upfront Campaign presentation. The upfront presentations are an opportunity for television networks to broadcast their plans for the year and to present new shows, viewership ratings, and other details for potential prime-time advertisers. MTV’s Upfront event was held in April at the Beacon Theater in New York, where stars like Snoop Lion, Mac Miller, Vinny Guadagnino from “The Jersey Shore” and Nev Schulman from “Catfish: The TV Show” came to show support. Selena Gomez and Emeli Sandé made the night memorable with vocal performances after the presentation. BlueLuna was thrilled to design MTV’s 2013 Upfront presentation again this year, as we have for the past 5 years.